Keyword research will become more important than ever More than 50% of searches are zero-click searches. This means that more than half of Google searches (about 175 billion searches per month) end without any click. That’s because with such rich SERP results with menus and contact information, lead snippets with answers, topic questions with accordion answers, and more, consumers can get the answers they nd without even clicking on a result, or even finishing typing a query. All this providd that the website, the ads, the business profile and the blog content contain and cover these keywords according to the searcher’s intention.

Google still wants original content Since

Given the advancements in the SERPs, and with so much competition out there, it’s important to spend time doing keyword research to find the keywords that can really drive traffic and sales to your business. There are a variety of ways to do this, including using long-tail and targetd keywords or using keywords that are basd on user intent. These can be followers Armenia Phone Number List can  keywords with low search volume, but they can be incrdibly successful and accurate.great content plays a crucial role in SEO and ranking, authentic content is important to businesses, sometimes just as much as branding. Simply put, it’s important to produce unique content that hasn’t been publishd elsewhere. Google actually wants one-off content that isn’t available anywhere else, just like you want to buy a new shirt that’s different from everything you have in your closet.

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The world’s population uses voice

That’s why your content must be authentic, useful and valuable, formulatd in the voice and language of your brand. Good work material for producing unique content including research cases, experiments, customer recommendations, company milestones and more. This not only creates authentic content that Google likes, but can establish the brand as Aero Leads trustworthy in the eyes of Google and your audience. vocal search According to Google, 27% osearch on their mobile phones. The interesting part is, most voice search queries are long tail, and very specific. Users are looking for specific answers to their queries when using voice search, and such users are usually in the consideration stage of the funnel, so they are more likely to convert than the rest of the users.

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