What is the value of your customer to your business
Yes. I know that number just seems like another number. Another number of many other metrics that we always consider, right? But this number in particular is particularly important. Well, it will help you understand how much your average client is worth. What is the To understand that, for example, if out of every 100 leads you manage to convert one into a customer, and each lead costs you 7 euros, for example, the accounts do not add up. Because…